Umlaut & Ampersand was born out of a desire to create a floral company unlike any I have found in Seattle, a place where design opportunities are endless and the sky is the limit. I became a floral designer when I was 18--such a wee baby!-- and in the 14 years since I have worked with some of the most renowned florists in Vancouver and Seattle. That experience allowed me to shape my own style and develop my craft, but even with the constant creative fuel I have found myself needing new challenges. Friends and colleagues often asked me if I wanted to have my own floral design company. I didn't think I did. Until Now. Deciding to work for myself has been the best decision I have made in my career. The countless hours of dreaming and scheming, writing and creating feel so rewarding.
This blog is a place to see the personal side of Umlaut & Ampersand. I'm not totally sure how it will shape up, but I am excited to share the journey with you. It feels awesome to live in a time where connecting and sharing dreams is easier than ever. I hope you enjoy the journey as much as I am because in the end, we only regret the chances we didn't take. Anything is possible.
